Monday, May 11, 2009

Stylistic Research

There were a few things that we looked at in terms of stylistic research,
Nike Ad
http://www.youtube.com/watch?v=vkMELCCKsTY
and
Smack My Bitch Up – The Prodigy
http://www.vimeo.com/2715900

The reason we chose these videos were because they exemplified the first person POV (or point of view) camera work that we as a group were looking to achieve as an outcome for this project. Up until a couple of weeks ago, our project was still rather vague and unstructured. Once we came to a unanimous decision on the idea that this was going to be used as a piece of marketing material for our client (the UTS Union) it allowed us to remove the creative boundaries and explore the project to its full capacity.

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