We held several group meetings to discuss the direction of our project. We came to the conclusion that by doing a documentary we could link it to our other subjects as they all involved the same group member and would work out to be more effective in terms of resources, division of labour and also the time constraints the change in project ultimately gave us clear aims and deadlines to work towards.
Therefore, the research we conducted had two side. We firstly, used a focus group to determine the effectiveness of a documentary and how well the audience will take to it, which we then used the results to discover effective themes which finally led us to finding a rational way of creating our current campaign and client brief
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